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DNR - November 5 , 2007 Issue

Sole Searching: The Most Popular Footwear Brands
The FNList

As a sales and marketing tool, the Web is one of the cheapest and easiest methods for
reaching consumers. But as more and more e-commerce sites pop up in the digital realm,
footwear brands are facing increased competition to capture clicks. According to Internet
marketing firm, consumers search for footwear more than 18 million times
in October.