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Women's Wear Daily (WWD)- Dec 30, 2004 Issue


Stars of the Web
Most-searched apparel brand names on the Internet in November.

The standouts of the holiday season were clearly the Internet and gift cards, with online
merchants exceeding sales growth projections by more than 20 percent in many cases.
Here are the women's wear brands and jeanswear brands with the greatest number of Web
searches in November, according to the online marketing firm Stylophane.



SOURCE:
STYLOPHANE, FROM RESULTS REPORTED BY VARIOUS SEARCH
ENGINES. SEARCH CONSIST OF THOSE CONDUCTED IN NOVEMBER 2004 AND ARE
COMPARED WITH THOSE OF THE PREVIOUS MONTH. COMPANIES THAT DON'T
PRODUCE WOMEN'S WEAR HAVE BEEN OMITTED, BUT FULL RESULTS ARE
AVAILABLE AT STYLOPHANE.COM.